← All guides

E-commerce website cost (USA)

Shopify templates vs custom stores — what to choose and what it costs in 2026.

Selling online in the United States requires a secure checkout, product catalog, and mobile-friendly design. Costs depend on product count, payment integrations, and customization level.

Common options

  • Shopify theme ($29–$350/mo + apps): Fast start, monthly fees, limited custom design.
  • Custom online store ($1,899+): Unique brand, Stripe/PayPal, no platform lock-in on design.
  • Enterprise e-commerce ($5,000+): ERP, multi-warehouse, custom admin panels.

VENTRA Premium plan — from $1,899

Includes product catalog, cart, Stripe checkout, order emails, mobile design, and admin training. Delivery in 3–4 weeks. See live store demos in our portfolio (LUMIÈRE, SUMAYA).

Hidden costs to plan for

Domain (~$12/year), hosting (included on Vercel for static/custom builds), payment processing (~2.9% + $0.30 per transaction), product photography, and marketing (Google Ads, Meta Ads) are separate from development.

Online store from $1,899

Stripe ready · Mobile checkout · Free quote in 2 hours

Get a free quote